The national park “Russian Arctic” could have had 20-25 000 more tourists if it had been easier to get a visa and if there had been a border-crossing point on Novaya Zemlya and Franz Josef Land, the park’s administration says according to the web site travel.ru.
The national park lacks every kind of infrastructure, but this is precisely what the tourists come to experience.
The Russian settlements of Svalbard are other places that many foreign visitors would like to visit if it was easier accessible. Norwegian hotels on Svalbard are visited by nearly 80.000 people every year, with an annual growth of 10 percent over the last years. Meanwhile, the Russian settlements of Barentsburg and Piramida draw less than 2500 people annually.
The niche of Arctic winter tourism is booming as the world opens its eyes for the combination of winter, ocean and northern lights, and tourists are willing to pay a high price to experience the untouched nature.
Russia has big plans for developing tourism in the Arctic. The national park “Russian Arctic” was established in 2011. It includes the northern part of Novaya Zemlya, Franz Josef Land and Victoria Island and covers almost 1,5 million hectares of territory. The Russian Federal Tourism Agency is planning to develop a brand that can help promote the Russian part of Svalbard as a tourist destination, as BarentsObserver wrote.
